Amazon Brand Story: A Guide for Sellers
Layouts and Modules
Amazon Brand Story offers sellers two layout options: brand-focused and product-focused. While the text mentions "from the brands" and "from the manufacturers," these likely don't correspond directly to the layouts. It's more accurate to say that sellers typically choose the brand-focused layout.
This feature also includes four types of modules:
- Brand story: Introduce your brand's mission, values, and history.
- Product story: Highlight the features and benefits of your products.
- Lifestyle: Showcase your products in a real-world setting.
- Comparison: Compare your products to other your product (not always available).
Creating a Compelling Amazon Brand Story
- Goal definition: Determine your desired outcome. Do you want to build brand awareness, increase sales, or foster customer loyalty?
- Visual appeal: Use high-quality images and videos to grab attention.
- Conciseness: Keep your text clear and concise for easy comprehension.
- Call to action: Tell customers what you want them after reading your story, like visiting your website or buying your products.
Optimizing Your Brand Story
- Background image: Ensure the background image size is appropriate (463px x 625px for mobile, 1464px x 625px for desktop).
- Brand colors: Maintain brand consistency by using your brand colors in the background and modules.
- Logo placement: Position your logo at the top to avoid being covered by modules.
- Mobile navigation: Include an arrow on the mobile background to indicate scrolling to the right.
- Product display: Showcase related products in one or two modules to encourage cross-selling.
- Call to action: Integrate a call to action button to prompt immediate purchase.
Benefits of Amazon Brand Story
- Enhanced brand awareness: Introduce your brand and its values to potential customers.
- Increased sales: Effectively showcase products and their benefits to drive sales.
- Boosted customer loyalty: Build stronger customer relationships by sharing your brand story.
Unique Feature: Carousel Format
Amazon Brand Story utilizes a carousel format, unlike any other Amazon placement. This carousel presentation style is highly engaging and fosters better customer connection.
At Amzrta, we have experience from 2022 crafting unique Amazon brand story that captivate customers and set you apart.
AMAZON BRAND STORY DESIGN
585$
95
$
2 DAYS -
Five Post designs (75$)
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Mobile / Desktop Background Design (20$)
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Brand Mission Statement (50$)
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Lifetime Warranty on Changes (200$)
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Image Alt-text (20$)
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Unlimited Revision (70$)
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240 Creative Ideas for creating listing image in 2024 Ebook (150$)
user experience
We have been personally able to help nearly 300 sellers from 6 years ago and helped them to design their 3d models, listing images, EBC contents, from the brands.
LIFETIME WARRANTY
We have the license Pickfu company, and we can tell you exactly which photo will be most helpful in boosting your sales, of course, a separate fee must be paid.
